{"id":7535,"date":"2026-01-31T10:10:16","date_gmt":"2026-01-31T10:10:16","guid":{"rendered":"https:\/\/grow48.us\/?p=7535"},"modified":"2026-01-31T10:10:16","modified_gmt":"2026-01-31T10:10:16","slug":"what-started-as-a-simple-super-bowl-ad-turned-into-a-full-blown-feel-good-moment-when-andy-samberg-and-elle-fanning-joined-forces-for-a-hilarious-neil-diamond-inspired-parody-in-hellmanns-20","status":"publish","type":"post","link":"https:\/\/grow48.us\/?p=7535","title":{"rendered":"What started as a simple Super Bowl ad turned into a full-blown feel-good moment when Andy Samberg and Elle Fanning joined forces for a hilarious, Neil Diamond-inspired parody in Hellmann\u2019s 2026 commercial.  From the first beat, it feels playful, loud, and impossible not to smile at\u2014like friends goofing around in the kitchen and accidentally stealing the show.  With classic vibes, big laughs, and a wink to one of the most iconic songs ever, the ad reminds everyone that sometimes joy really is that simple. And by the end, one thing is clear: good times never seemed so good&#8230; WATCH BELOW \ud83d\udc47\ud83d\udc47\ud83d\udc47"},"content":{"rendered":"<p>Andy Samberg\u00a0and\u00a0Elle Fanning\u00a0are starring together in a Super Bowl ad \u2014 and good times never seemed so good.<\/p>\n<p>The pair appear in a new commercial for Hellmann\u2019s set to air during the big game, PEOPLE can reveal exclusively.<\/p>\n<div class=\"code-block code-block-4\"><\/div>\n<p>Samberg channels Neil Diamond energy in a musical parody about mayonnaise inspired by a beloved singalong anthem. The playful ad was shot at Los Angeles\u2019 famed Canter\u2019s Deli.<\/p>\n<p>\u201cI was told that there was going to be a re-imagining of a Neil Diamond song for a spot, and it was for the Super Bowl, which was very exciting of course,\u201d Samberg tells PEOPLE.<\/p>\n<div class=\"code-block code-block-5\"><\/div>\n<figure class=\"content-figure flex justify-center mb-[1em] mx-auto\">\n<div>\n<div>\n<div class=\"content-image\">\n<figure class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"standard-img w-full w-full h-auto\" src=\"https:\/\/s.yimg.com\/ny\/api\/res\/1.2\/tcO9EHq6XnSXqSYSjfX63g--\/YXBwaWQ9aGlnaGxhbmRlcjt3PTEyNDI7aD04Mjg-\/https:\/\/media.zenfs.com\/en\/aol_people_articles_471\/b1c87245aef8d765cc207b4d47695b02\" alt=\"Andy Samberg in Hellmann&amp;#39;s Super Bowl commercial Hellmann&amp;#39;s\" width=\"1242\" height=\"828\" data-nimg=\"1\" \/><figcaption class=\"wp-caption-text\">Andy Samberg in Hellmann\u2019s Super Bowl commercial Hellmann\u2019s<\/figcaption><\/figure>\n<\/div>\n<\/div>\n<\/div>\n<\/figure>\n<p>The comedian, 46, says he enjoyed the brand\u2019s previous spots, such as Kate McKinnon\u2019s \u201cmayo cat\u201d\u00a0 and last year\u2019s\u00a0<em>When Harry Met Sally<\/em>\u00a0reunion. \u201cI thought there was probably going to be some fun to be had.\u201d<\/p>\n<p><iframe loading=\"lazy\" title=\"Hellmann's 2026 Big Game :30\" src=\"https:\/\/www.youtube.com\/embed\/5TpdUBwyL4c\" width=\"350\" height=\"235\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\" data-origwidth=\"350\" data-origheight=\"235\" data-mce-fragment=\"1\"><\/iframe><\/p>\n<p>The<em>\u00a0Saturday Night Live<\/em>\u00a0alum is also a big fan of the\u00a0<em>Sweet Caroline<\/em>\u00a0singer.<\/p>\n<p>\u201cLove Neil Diamond,\u201d Samberg says. \u201cNot just him, but I also love Will Ferrell\u2019s impression of him he used to do on\u00a0<em>SNL<\/em>.\u201d<\/p>\n<p>\u201cHe\u2019s an American classic, and he writes songs people want to sing along to,\u201d he adds.<\/p>\n<figure class=\"content-figure flex justify-center mb-[1em] mx-auto\">\n<div>\n<div>\n<div class=\"content-image\">\n<figure class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"standard-img w-full w-full h-auto\" src=\"https:\/\/s.yimg.com\/ny\/api\/res\/1.2\/JkO5FnwvdSnxV2MLQhVnug--\/YXBwaWQ9aGlnaGxhbmRlcjt3PTEyNDI7aD04Mjg-\/https:\/\/media.zenfs.com\/en\/aol_people_articles_471\/3a1ecd6c161ac93751657b1fe3a056dd\" alt=\"Andy Samberg Hellmann&amp;#39;s\" width=\"1242\" height=\"828\" data-nimg=\"1\" \/><figcaption class=\"wp-caption-text\">Andy Samberg Hellmann\u2019s<\/figcaption><\/figure>\n<\/div>\n<\/div>\n<\/div>\n<\/figure>\n<p>Samberg notes that he was the right actor for the job, given that he\u2019s \u201ckind of known as someone who loves sandwiches.\u201d<\/p>\n<p>\u201cI mean, for me it\u2019s like you put Neil Diamond and sandwiches together. Those are two of my interests,\u201d he says, adding, \u201c I think with condiments, there\u2019s never too many. That\u2019s my hot take.\u201d<\/p>\n<p>As for Fanning, the actress, 27, tells PEOPLE appearing in the ad was \u201can automatic yes.\u201d<\/p>\n<p>\u201cIt\u2019s a very big deal and a very big deal for my family,\u201d she says. \u201cMy grandfather [Rick Arrington] played in the NFL. He was a quarterback in the NFL. My mom is the most proud of me to get this. We screamed together. I could not wait to tell her. We love the Super Bowl. We throw parties. We watch it and we love the commercials.\u201d<\/p>\n<p>\u201cSo now I get to pop up in one,\u201d she continues. \u201cI\u2019m definitely keeping it a surprise from some people. I want to do a little jump scare on people.\u201d<\/p>\n<p>Plus, the\u00a0<em>Sentimental Value<\/em>\u00a0star says she\u2019s a lover of mayo and of \u201ccondiments in general.\u201d<\/p>\n<p>\u201cI will put it on anything,\u201d Fanning says. \u201cMy grandmother would make, and she still does, but mayonnaise and tomato sandwiches on white bread. She would make those with her father. And so that was something that she kind of passed down to me.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Andy Samberg\u00a0and\u00a0Elle Fanning\u00a0are starring together in a Super Bowl ad \u2014 and good times never seemed so good. The pair appear in a new commercial for Hellmann\u2019s&#8230; <\/p>\n","protected":false},"author":1,"featured_media":7536,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-7535","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/grow48.us\/index.php?rest_route=\/wp\/v2\/posts\/7535","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/grow48.us\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/grow48.us\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/grow48.us\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/grow48.us\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=7535"}],"version-history":[{"count":1,"href":"https:\/\/grow48.us\/index.php?rest_route=\/wp\/v2\/posts\/7535\/revisions"}],"predecessor-version":[{"id":7537,"href":"https:\/\/grow48.us\/index.php?rest_route=\/wp\/v2\/posts\/7535\/revisions\/7537"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/grow48.us\/index.php?rest_route=\/wp\/v2\/media\/7536"}],"wp:attachment":[{"href":"https:\/\/grow48.us\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=7535"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/grow48.us\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=7535"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/grow48.us\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=7535"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}